Sponsorships allow us to provide the best experience for conference attendees, and we are committed to ensuring our sponsors benefit from supporting the event—through careful representation of your brand, opportunities to showcase your products or services, and attention to your return on investment.
To discuss sponsorship options, please email victoria [at] bluepenbooks [dot] com or schedule a call.
Tell me about sponsor tables.
Sponsor tables will be available throughout the conference. Rather than sequestering sponsors in a specific area, sponsor tables will be placed in the middle of the action, including in the registration/breakfast area and in the hall outside classrooms.
Sponsor tables include breakfast and lunch for two representatives, allowing plenty of time to network with attendees in casual settings.
Will you do more than put my logo on stuff?
Yes! We aim to build long-term, mutually beneficial relationships with our sponsors. That means helping you generate leads and clients or customers. You’re concerned with your return on investment, and so are we.
Our sponsorship options do include creative logo placements—brand awareness is crucial, after all—but we also focus on providing opportunities for writers to get to know your brand and show interest in your products or services.
Can I use photos from event to promote my business?
Absolutely. If you attend the conference, you are welcome and encouraged to take photos and record short video clips, which you can use in your advertising and promotional activities.
We will also provide you with photos taken by our staff, including candid photos and images of items or events relevant to your sponsorship contribution. For example, we may send shots of folks hanging out at your sponsor table or using your products. If you sponsor the writing contest, we’ll send pictures from the awards ceremony, and if you sponsor a luncheon, you’ll receive photos of the lively banquet.
How many people will I reach?
- 100–200 conference attendees
- 50,000+ social media followers
- 3,000+ email subscribers
Through attention to SEO principles, media outreach, and local advertising, we aim to reach far more writers than our direct network.
Can anyone sponsor the conference?
While we’re happy to discuss sponsorship possibilities with anyone, we only partner with sponsors whose products or services we believe to be of genuine interest to our attendees. This benefits both our attendees and our sponsors.
Can you design or reformat my program book ad?
Absolutely. We can resize the image and/or add text for $50. Or we can design an ad from scratch (using images you provide) for $200.
Does sponsorship include conference registration?
For sponsors with a table, the sponsorship fee includes admission, breakfast, and lunch for two representatives. All attending sponsors will have ample opportunities to network with attendees.
How do I send products such as conference tote or door prize contributions?
The shipping address and deadline will be provided at a later date. Sponsorship fees do not include the cost of products or shipping.
What if the event is canceled?
If the conference is canceled, Blue Pen will refund the sponsorship fee, minus 10% for processing fees and administration. The sponsor will still be featured online and in the app, if applicable. Alternatively, the sponsor can apply the full sponsorship fee to the next year’s event.
What if I have a sponsorship idea not listed here?
We’d love to discuss possibilities! For more information about sponsorship options, contact victoria [at] bluepenbooks [dot] com.
